This Partnership strengthens local availability, support, and access to WyreStorm solutions across Canada.
WyreStorm has announced the appointment of True49 Technologies as its official distributor in Canada, reinforcing its commitment to expanding accessibility, support, and service across the Canadian market.
The partnership marks an important step in strengthening WyreStorm’s presence in the region, bringing its AV distribution solutions closer to integrators through a trusted, dealer-focused partner. With a strong understanding of the local market, True49 will provide Canadian customers with direct access to WyreStorm’s full portfolio, supported by local expertise, inventory, and responsive service.
For WyreStorm, the collaboration is about more than expanding reach. It is about improving how partners experience the brand on a day-to-day level, from faster product availability to more efficient project delivery and stronger technical support within the same time zone.
“Expanding our presence in Canada with the right partner was a key priority,” said Paul Lee, Vice President Americas at WyreStorm. “True49 understands what dealers need. Having local inventory, local support, and a team that stays close to the customer. This partnership is about giving our partners in Canada a smoother, more reliable experience during the entire sales process.”
Through True49’s established infrastructure, WyreStorm products will be stocked and fulfilled across multiple warehouse locations in Canada, helping reduce lead times and improve supply chain efficiency. Integrators will benefit from easier access to products, consistent availability, and the confidence of working with a distributor that understands the demands of real-world installations.
“WyreStorm has built a global reputation as a trusted AV distribution manufacturer, known for delivering reliable, well-engineered solutions across a wide range of applications,” said Derek Vendrasco of True49 Technologies. “That level of consistency and performance is exactly what our dealers expect.”
The partnership is built on a shared focus on reliability, practicality, and long-term partnership with the integrator community. Together, WyreStorm and True49 aim to support Canadian dealers with solutions that are not only powerful, but also easier to deploy, manage, and scale.
